The Royal Welsh Show has been honoured with a major tourism award.

The world-renowned farming celebration was named Best Event at The National Tourism Awards of Wales, hosted by the Welsh Government and Visit Wales at Venue Cymru in Llandudno.

A total of 48 finalists across 12 categories, including Best Hotel, Sustainable Tourism, Accessibility and Inclusivity, and Dog Friendliness, were shortlisted.

The event, hosted by Aled Rhys Jones, broadcaster and Chief Executive of the Royal Welsh Agricultural Society, was sponsored by Castell Howell.

Entertainment was provided by Welsh of the West End, semi-finalists on Britain’s Got Talent, and Band Pres Llareggub (Llareggub Brass Band), blending Welsh pop, New Orleans jazz, and New York Hip Hop.

The Royal Welsh Show, held every July, is organised by the Royal Welsh Agricultural Society and is one of the largest agricultural events in Europe.

The show, held at the society's permanent showground in Llanelwedd, near Builth Wells, is a four-day event that attracts hundreds of thousands of visitors and showcases livestock, equine competitions, horticulture, pole climbing, fur and feather, as well as having back-to-back 12-hour entertainment programmes across the site.

Chief Executive of the Royal Welsh Agricultural Society Aled Rhys Jones found himself in the unusual position of hosting the awards night at the same time as learning that the Royal Welsh Show was among the winners.

He said: “I saw our name on the list and I was beyond thrilled. It is such a deserving tribute to the 1,000-strong team of dedicated volunteers who help run the show every year. For so long they have selflessly supported our own team of 34 staff to make this one of the greatest events in the world.

“To think it all started back in 1904 and is still going strong today, bringing in visitors from all round the globe, is something we should all in Wales be hugely proud of. This award is a wonderful tribute to all the generations who have built this event up from small beginnings and enabled it to grow into an unmissable date on the annual calendar for agricultural communities all around Europe.”

It was a double delight for Mid Wales at the awards, with Meadow Springs Country & Leisure Park in Ffinnant, Trefeglwys, winning the Best Caravan, Camping, and Glamping category.

All the winners were congratulated by Rebecca Evans MS, Cabinet Secretary for Economy, Energy and Planning.

"The Welsh Government is proud to support The National Tourism Awards for Wales, particularly in 2025 – the Year of Croeso,” she said.

"These awards showcase excellence in a vital industry that employs nearly 12 per cent of our workforce and contributes £3.8 billion to our economy each year.

"This occasion has underlined Wales as a world-class destination thanks to our stunning landscapes, exceptional hospitality, and remarkable attractions, all underpinned by our unique culture and heritage.

"I congratulate all finalists who serve as outstanding ambassadors, and I'm particularly delighted to see Charly Dix win the Rising Star Award – a promising sign for our industry's future."